RadNomad

What is RadNomad?

RadNomad is the business I founded after discovering that my passion for excellently designed minimalist nomad gear was shared by hundreds of thousands of people all around the world… and yet no one was doing deep dive gear reviews to discover what the very best gear is.

So I began writing it. After writing my first three gear reviews, I got 15,200 views, a 19%-29% read-ratio (on posts with >2000 words), and sold $1100 word of gear on Amazon. So I decided to turn it into a full-fledged business.

What I’ve Done:

Note: This is an ongoing project. My results here are posted in reverse-chronological order.

Grew Twitter Following from 30 to 3,856 in 73 days – September-December 2015

RadNomad Twitter Growth

From September 27, 2015 to present day, I’ve been using Twitter growth hacking tactics to grow @WeAreRadNomads. By December 9, 2015, I’d grown my following to 3856.

From 0 to 14,040 views & $0 to $1100 in 30 days – September 2015

I reviewed the Bucky 40 Blinks Sleep Mask & the Nite Ize Inka Pen in September 2015, and guerilla marketed my posts via Reddit. In 30 days, I’d gone from 0 views to 14,040, and sold >$1100 worth of gear on Amazon.